Managing Corporate Communications
Today, we live with permanent changes. Classical stakeholder segments are shifting to an increased number of target groups sub-segments with individual characteristics. The mobility aspects increase the communication channel complexity.
Coping with more and more projects is one of the challenges of the corporate communication manager. At the same time budgets become tighter. Due to new technologies and increasing expectations of stakeholder the pressure increases.
For communication managers we offer the following services:
Strategic communication targeting - based on specific customer segmentation
Communication channel management
Internet communication strategy
Internet presence assessments and positioning
Benchmarking and web analysis
Intranet alignment services
Intranet usability improvements, including an innovative process orientated navigation
Internal process optimization
Project portfolio assessment
Internet and Intranet governance
Target group surveys
Customer satisfaction ratings
For internal communications Intranet is one of the key communication channels. Intranet has various
aspects and levels. Starting with cascading communication concepts, business process support,
knowledge management and IT services.
AHT has completed various assessment and concept development project for Intranet managers.
Services for Intranet managers in communications, IT or business lines
Global Intranet assessments
Intranet optimization programs
Process support optimization
Intranet governance implementation
Intranet surveys and needs assessments
Organization penetration concepts
Corporate voice concepts
Navigation and search optimizations
Information architecture optimization
Webmaster and Programmer usability trainings
Application architecture optimization